Chacha人工搜索，这个名字对于中国用户来说，方便记忆：查查。就名字来说比谷歌好很多（仅针对中国地区用户），不过在速度很慢而且总有无法显示的威胁。用户登陆主页时就能发现这个网站和其他综合搜索引擎存在比较大的区别，底部密密麻麻的人群在告诉用户网站具有强大的用户基础。"Thousands of guides. Millions of search results. The ChaCha Underground"，通过Underground让用户在搜索的同时能获得良好的结果。
ChaCha has set out to create a better search engine. But this is no easy task and will take some time to be perfected.
Scott Jones and Brad Bostic, two dynamic entrepreneurs, were not satisfied with millions of irrelevant search results and thought there could be a better experience. So the ChaCha team has been hard at work to create:
· A smart search engine powered by human intelligence.
· A place to find exactly what you’re looking for without sifting through millions of results.
· Intelligent search results from people who are knowledgeable about the very thing you are looking for.Remember, ChaCha is all about making the web more accessible, by giving you the most relevant results you need. And it’s your choice whether to search with or without a guide. So come join our experiment and have some fun!
通过不同的搜索基础，Chacha具备了自身优势；网站类似网络版本的信息服务平台。每个编辑员都能作为其他人的向导，每个向导都能获得不错的收入，据说最好的向导能有20美元/小时的收入；这种网络办公的模式吸引了大量“闲置”在家的人来参与向导服务。这样的支出是巨大的，压力有网站本身负责；网站目前只是通过向导或者其他的视屏浏览或者收支上的平衡。